Project Details

Campaign Name: Birthday e-greeting
Objective: To create emotional and engaging Birthday greetings for HDFC Bank Customers
Uniquely Urja: sincesending Birthday greetings is a great way to build a bond with customers and make them feel special, Urja added a unique emotional tint to the video

Project Description

To wish HDFC Bank Customers Happy Birthday in an unusual way, we created a fun-filled video to be sent via video embedded emails. It embraced all the elements of a perfect birthday bash - joyful celebrations, feasts and gift. Full of celebratory mood, this 30 seconds video with Birthday themed MOGO, was sent to customers with all the warmth and good wishes.