About Us

Distinctive, Digital and Fast. Urja.

In today’s world of RealTime marketing and the Internet of Things, where industries are being transformed and turned upside down,opportunity and threat lie so close together that it becomes crucial to go to market with distinctive communication, at dizzying speed, at scale. Digital agencies need to work closely, as extended arms of clients with the capability to create communication at scale, and furthermore, to produce, deploy and optimise the same at an equal pace.

Urja – we are a pioneering Digital agency, focused on conceptualising and producing effective digital communication for our clients. Our clients include all types of marketers – consumer and business marketers, services and product marketers, large and small companies, omnichannel companies and pure ecommerce companies. Our objective remains meeting their needs of strategic digital communication within tight deadlines, and producing, deploying and optimising at scale. We have successfully executed integrated digital marketing programs across diverse sectors such as BFSI, E-commerce, Retail, Real Estate, and ITES.

We Conceptualize

Strategic and effective communication
incorporating 360 Degree
Digital thinking

We Produce

Digital communication campaigns
across all digital channels, creative units
and formats.

We Optimise

Content and Campaigns
leveraging data, analyses and creative communications. 


Ten Thousand plus campaigns
carried out
over 15 years

Engaged Tens of millions
of customers
with our brands

Generated Hundreds of crores of rupees
in transactions for our clients
from our campaigns

Email Marketing- Bronze Dmai Award

E-Marketing BRONZE: ICICI Bank Property Search

ECHO Award – For creating an enriching user experience through distinctive creative presentation.

DMA Asia 2015- Partner and Supporter

DMA Asia 2015- Partner and Supporter

For effective partnership, engagement among the marketing fraternity and support to the intent of the DMA Community.

Marketing Silver Award

Marketing SILVER: SCB Home Loan Referral Program

ECHO Award – For the insightful Referral Program developed for Standard Chartered Bank.

Email Marketing- Silver

Email Marketing SILVER: SCB Referral Campaign

ECHO Award – For designing a distinctive digital media solution through a Linkedin Referral App to market credit cards and in-turn, support a noble cause.

DMAi Knight Award 2015 - Ranjeet Nambiar

DMAi Knight Award 2015

Presented to Ranjeet Nambiar, head of URJA Interactive for furthering the cause of Data Driven Marketing and Advertising community.

Urja as DMA Creative & Digital Partners




Email Marketing

Across all channels of online media, ‘You’ve got mail!’ is still the channel with the highest ROI. Urja has helped clients generate 100s of crores of Rupees in business, from email marketing. Leverage Urja’s experience and unmatched expertise on this channel across:

  • Product launches
  • Promotions
  • Customer onboarding programs
  • Online activations
  • Channel migrations
  • Multiwave programs
  • Newsletters

Digital Marketing – SEO, SEM

Our 360 degree digital framework drives digital marketing for clients. Through intensive SEO efforts on-page, off-page, and rigorous ROI led paid-search campaigns, we ensure relevant website visits that generate business.

Gain from our 360 degree digital thinking:

  • Keyword strategy
  • On-page optimisation
  • Inbound content marketing
  • Off-page optimisation
  • Paid search



UI/ UX, Development –
Websites, Apps & Games

Tap into Urja’s capabilities to develop Avant-garde UI and UX designs that are responsive and optimized for mobiles, desktops and all devices. Deliver enhanced value and delight to your customers through a great interface and user experience across:

  • Ecommerce Sites
  • Transaction Websites
  • Mobile and Desktop Applications
  • Corporate and Product Websites
  • Campaign and Product Microsites
  • Mobile and Desktop Games
  • ATM Screens

Social Media Management &
Social Media Marketing

Reaching, and engaging consumers effectively and with high ROI through paid, owned and earned media is our framework of 360 degree marketing. Talk to us to leverage the full power of Social Media:

  • Manage & optimise Brand Pages on all social media platforms including Facebook, Youtube, Twitter, Instagram, Pinterest
  • Social Media Campaigns and Analytics
  • Media Planning, Buying and Operations
  • Social Media Apps and Games development





Content Development –
Videos, Blogs, Demos 

Developing and distributing engaging content is critical for successful brands to build relationships with customers and prospects. Benefit from our analytical, strategic and creative expertise to develop powerful content marketing. Tap into our unique blend of creativity and intelligence that creates engaging digital content. And leverage data to analyse and drive results.

  • Demos, Product launches, Training in video, text and graphics
  • Blogs, Articles, White papers, Reports, Newsletters
  • Blogger Outreach Program




Great work comes from great partnership.

Kotak Mahindra Bank
Standard Chartered Bank
Kotak Life Insurance
Janalakshmi Bank
Femina Wedding Times
ICICI Home Financial
Axis Bank
ICICI Prudential
TATA AIG Insurance
ICICI Lombard
ING Vysya Bank




How may we help you?

Address: Urja Communications Pvt. Ltd. B-3060, Oberoi Garden Estates, Chandivali, Andheri, Mumbai - 400072, India
Phone: +91 22 40715700
Mail: info@urja.com , career@urja.com

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